How to Publish for Profit – on Social Media

Social Media spreads content like wildfire.

Promoting relevant and interesting posts to your pages, followers and communities on Facebook, Twitter and Instagram can generate significant affiliate revenue, especially if these posts go viral.

Once you’ve mastered social media and set up a regular posting schedule you’ll be well on your way to building a regular income stream from fans, followers and friends.

 

Facebook

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Log on to your Facebook account and visit your home page. Once you are logged in and on your home page, move down to the window block where you can create a post. Write a short description with a Call to Action.

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Happy Haunting with our Halloween creatives

Halloween banners are here!

Trick or Treat, be so sweet, give me something good to eat! It is Halloween time…

The time of year where we all escape reality and dress up, feed the kids too much sweets and just have a Gh’oul time 😉

Netflorist and Juicebubble have joined in the fun so make sure to order your creepy T and spoil the kids with a scary cupcake!

300x250 juicebubble halloween banner

netflorist 300x250 halloween

If you are not running these offers then click here to run Netflorist and Juicebubble now!

These offers are right up there with the top converting sales offers so join us if you dare for a Halloween scare!

You would be able to grab all of this creative on Offerforge.com right now. It is time for everyone to relax a bit and just have some fun. There is however nothing wrong with making some money from it…


A look at the Cannes Cyber Lions winners

Whether you work as a publishers, advertiser or agency, a little bit of creative inspiration is a great way to help your own work. Last week we saw the Cannes advertising festival where the worlds greatest advertising creatives got together to celebrate their year of work. In 1998, the Cyber Lions were introduced to celebrate digital work. This year the Gran Prix winners included Intel and Oreo with Pereira & O’Dell and DraftFCB being the respective agencies.

Intel + Toshiba 

According to the agency both Intel and Toshiba were the client and since Intel wanted to refresh “Intel Inside,” Toshiba wanted to feature the Ultrabook it made sense.

The campaign had 70million views, 26million interactions, 97% approval on Youtube and led to a 66% lift in brand perception for Intel, a 40% for Toshiba. The campaign led to a 300% sales increase.

You can also see the social media work done on Facebook here.

Oreo Daily Twist

Born in 1912, OREO was turning 100. Having always spoken to families in a traditional way, the brand had developed a traditional image.

Now, how to use a centennial anniversary to actually rejuvenate OREO? Celebrating the culture of the day, every day.

The campaign created 100 ads in 100 days. Each morning they identified trending news stories, gave them a playful OREO twist, and pushed a brand-new ad to their social networks.

oreo 1st flight around the world ad

The results were staggering: 433 million Facebook views with +280% increase in Shares, creating 231 million media impressions and making OREO the brand with the highest buzz increase in 2012 (+49%). A full list of the images created can be found on Pinterest.

For a full list of winners and even more inspiration click for the full list on the Cannes Cyber Lion page.

Is there power in social media for local publishers?

There definitely is. These numbers are astounding and they might look out of reach. There is however huge scope in the South African marketing for those willing to take their digital marketing to a new level. The number of views on Youtube and interactions on Facebook keep growing with every passing month. If you are keen to give your digital marketing efforts a boost, you should invest the time in studying social media campaigns and creating your own top content.