Affiliate marketing has been on the rise globally, and South Africa is no exception. As businesses continue to shift towards digital strategies, affiliate marketing offers a unique opportunity for advertisers and marketers to create mutually beneficial partnerships. In this article, we will dive deep into the affiliate marketing landscape in South Africa, uncover the opportunities available, and share best practices for success. What is Affiliate Marketing? At its core, affiliate marketing is a performance-based marketing strategy where businesses (advertisers) reward third-party marketers (affiliates) for generating leads, sales, or other desired actions. Affiliates typically promote products or services through affiliate links, and earn a commission based on performance—such as clicks, leads, or sales. In the South African market, affiliate marketing is rapidly gaining momentum as businesses seek cost-effective ways to expand their reach and grow customer bases. The Rise of Affiliate Marketing in South Africa As digital marketing continues to evolve,…